The storyline of
the home advert is similar to our fashion one. However we used a different
music to fit the story line. This is
filmed not in a studio like the fashion one but in our home one it is based
outside and in a house. We needed to
make sure this made our audience have a emotional response to our advert. We
used quick and short clips so that it wasn’t too long. We included the at the
end of the video to show our brand name and our hashtags as when looking at pre
existing advert we noticed hashtags were used to create more awareness of the
product online as many people have social media sites nowadays. In our mock up
we used the location London but got rid of the idea due to feedback telling us
that it was far too busy and also was very difficult to video our type of
advertisement therefore chose a less busy street of Hemel and a home as it was
more easy to manipulate to our own way and do what we wanted when we were
recording without any restrictions.
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